RUMBLE BOXING INTRODUCES PRML: THE NEXT GENERATION WELLNESS EXPERIENCE
Rumble Boxing is thrilled to announce the upcoming launch of PRML (pronounced primal)—a bold new wellness experience that redefines recovery through the power of instinct. Opening June 2025 at Rumble’s flagship 17th Ave location in Calgary, PRML invites guests to disconnect from the chaos, reconnect with their bodies, and discover a radically refreshing reset.
Designed for a generation that moves fast and trains hard, PRML introduces a curated space where cold plunges and saunas converge in a vibrant, social atmosphere—pushing beyond traditional wellness to create something elemental. This is fighter’s recovery, where strength is rebuilt, resilience is reborn, and instinct is everything.
“PRML is more than recovery—it’s reconnection,” says Cissy Chen, Rumble Boxing CEO. “It’s about returning to your most powerful self through experiences that awaken, restore, and ignite. We’re building a place where people don’t just recover—they transform.”
PRML is rooted in a simple, radical idea: your body knows. You don’t need to train instinct—you just have to trust it. Through contrast therapy—switching between the extreme cold of plunges and the intense heat of saunas—PRML activates the body’s natural reset mechanisms while offering a place to pause, reflect, and rebuild.
Set in a design-forward, sensory-driven environment, PRML will serve as a space for both solitude and connection—an extension of the Rumble ethos that fitness is not just about movement, but about mindset, self-mastery, and above all - community.
Grand Opening: June 2025 – Calgary, AB
PRML officially opens at Rumble Boxing’s 17th Ave studio in June 2025. Guests can expect exclusive launch events, first-access bookings, and a first look at one of the most exciting wellness and social offerings to hit the Calgary scene.